06 Mar Why People Easy to Leave Your Website?
Your product images are excellent. You have written great copy writing for your website. Your overall website design is professional, but you still get a few of visitors that converting into customers. Then, what is wrong with your website?
Here are some reasons that make people easy to leave your website:
Your Site Need Long Time to Load
People hate to wait so long. They will leave your website when it needs more than a minute to load. Research found that even a one-second delay (or three seconds of waiting) decreases customer satisfaction by about 16%. If you have put off optimizing your site’s load performance, put it at the top of your to-do list.
Unclear Navigation Structure
Just imagine, if you arrive on a website looking for a specific piece of information, only to get caught in a seemingly endless maze of poorly laid-out navigation options. It is not only bad for user experience, but for your SEO as well. So, rearrange your navigation to take your user’s needs into account and you will stop losing potential sales due to bad content organization.
Too Much Adding Ads on Website
Since trust is a key component to driving conversions, limit the number of ads you use and the locations where they’re displayed. Ads shouldn’t be the first thing visitors see, and they shouldn’t take up more of your site’s real estate than its actual content.
There Is No Written Product Benefits
Sometime, great written copy writing for a website is not enough. You need to giving more information about the benefit of your product or services to the customers. It is a critically important concept to understand that it would be better to sells benefit rather than features.
The last reason that makes people easy to leave is because your unresponsive website. Since they have different size of gadgets, you need to be able provides them a good performance website on all those devices. Transitioning to a responsive design is not easy, but can you really afford to miss out on all that traffic and all those sales?
Is there any other reasons that happen to your site? Feel free to share your experience with us.